Three in four UAE residents plan to buy a home, signalling steady demand despite evolving views on pricing.
The UAE’s property market continues to show steady strength, with new findings from PF Market Pulse revealing that buying interest remains high even as people adjust their expectations on prices.
Property Finder’s survey for July and August 2025 shows that confidence among potential buyers has held firm. Around 70% of respondents in July and an even higher 72% in August said they plan to buy a home within the next six months. The consistent results highlight strong demand for property and lasting trust in the UAE’s real estate market, where home ownership remains a key goal for many residents.
Shifting Views on Property Prices
While intent to buy remains strong, the data suggests that consumers are adopting a more balanced outlook toward property prices. The share of respondents expecting prices to decrease reduced slightly in August, falling to 38% from 40% in July, while those anticipating a price increase remained steady at 32%.
Interestingly, the proportion of respondents who believe prices will stay the same increased from 28% in July to 30% in August, signalling that more buyers expect the market to stabilise and maintain its current pace rather than move noticeably in either direction.
This steady shift in expectations shows that buyers are becoming more measured, shaped by easier access to information, greater transparency, and confidence in the UAE’s property market over the long term.
Sustained Confidence in a Growing Market
Even as opinions around price movements shift, intent to purchase remains undeterred. The findings indicate that three in four UAE residents are still considering buying a property within the next six months, highlighting an ongoing commitment to home ownership and investment.
This level of consistency suggests that short-term fluctuations in sentiment have not translated into reduced demand. Instead, buyers are taking a pragmatic view of the market, weighing pricing, supply, and timing carefully while maintaining a strong interest in making a purchase.
The data aligns with broader market trends, where continued transaction activity and stable demand have contributed to a more balanced property ecosystem.
Looking Ahead: Stability as a Sign of Strength
The PF Market Pulse findings for July and August suggest that the UAE’s property market is entering a period of sustained stability. As buyers balance optimism with realism, intent to purchase remains high, reflecting confidence in both personal and market-level prospects.
The consistency of buying intent, paired with a stabilising view on prices, points toward a market that continues to grow — one where long-term value and trust are driving decisions rather than short-term speculation.
With continued demand, growing transparency, and steady investor confidence, the UAE’s real estate sector remains well-positioned for the months ahead.
Steady Confidence Across Buyers and Investors
Commenting on the results, Cherif Sleiman, Chief Revenue Officer at Property Finder, said the latest PF Market Pulse findings demonstrate both the strength and stability of the UAE’s real estate market.
Cherif Sleiman, Chief Revenue Officer at Property Finder, notes:
The findings from PF Market Pulse for July and August reflect the strength of the UAE real estate market. This is further validated by the USD 525 million stake in Property Finder acquired by Permira and Blackstone, and General Atlantic’s continued investment — a powerful endorsement of both the resilience of the UAE’s property market and the pivotal role Property Finder plays in connecting buyers, sellers, and investors in the region.
Even as consumers adjust their views on price trends, their determination to buy remains steadfast. This alignment between consumer demand and investor conviction underlines why the UAE real estate sector remains one of the most dynamic in the world.
PF Market Pulse will continue to release updated findings every two months, tracking ongoing shifts in sentiment and expectations as the UAE property market grows.
